Brad Leese
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5 Creative Ways Copywriting Can Drive More Traffic to Your Website

2/5/2022

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In this article, I'll be listing out some of the best ways copywriting can help generate more traffic to your website from search engines. The first tip is the cornerstone of what copywriting can do - i.e., including a strong title and an enticing description which provide a clear synopsis of your content for both humans and Google's robot indexing systems. Check out other creative ways that you might not have heard about before but will definitely help you drive more traffic to your site!

How copywriting helps drive more traffic to your website

The law of diminishing returns is a phenomenon in which the more you push and promote your products, the less and less response it will generate. This is something that all entrepreneurs know to either avoid or prepare for as best as possible, but copywriting has become an important tool in driving traffic back to their stores. 
One highly recommended strategy is to offer diverse offers for interested consumers, such as an exclusive newsletter called The Marley Constellation for those who sign up now or free eco-friendly makeup samples. This type of approach forces consumers to make a decision on the spot and gives them even more reason "why" they should subscribe to your existing promotions.

5 Creative Ways Copywriting Can Drive More Traffic to Your Website

Take the unique approach of adding video clips of yourself talking about the products, taking pictures with people who are very enthusiastic about your products or show you using your products. You may think this new approach will only marginally increase your traffic - but it's an excellent way to stand apart from competitors.

The Creative Process for Copywriting

Technology can be a powerful, inexpensive and available resource for a marketing team. If you want to seriously increase your traffic and revenue, you should consider this new technology as an important component of your overall marketing strategy. Copywriters leverage the power of AI to automatically generate content - making decisions on some criteria from your database without human intervention.

Creative Techniques That Can Boost Sales and Deliver Better Results

Copywriting is one of the most powerful tools in Content Marketing. Its purpose is to get people’s attention and increase their interest in the product/service you’re promoting. It also provides valuable information which can help your audience make a more informed decision. One way that copywriting helps is by encouraging readers to share your content, meaning that it can quickly go viral on social media and reach thousands more potential customers than before. Here are some creative ways copywriting can drive more traffic to your website:
1) Personable: Websites offer whatever advantages they can scan for, and this includes what kind of personality they will try to present to their visitors. This tactic only works if the brand feels like a 'person' on some

Conclusion

Effective marketing is the key to achieving any business goal. Whether it's brand awareness, increased sales, or better customer interaction, marketing brings you results. For many businesses it's a relatively simple task because they have a lot of marketing budgets. But for small businesses still bootstrapping their marketing budgets creativity is key. The tactics used here might not apply to every business so feel free to modify them to suit your company and goals.
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High Quality Content in under 60 Seconds!

2/5/2022

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Using advanced artificial intelligence and deep learning, Article Forge writes unique, SEO optimized, high-quality articles with the click of a button. You ​get Unlimited Unique Content About any Keyword or Topic in Just one Click.

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Article Forge's AI can write entire, unique, naturally flowing articles with just the click of a button, drastically cutting down the time and money needed to create content.

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Here's a Blog Post worth it's weight in gold titled: "How to Get High Quality Backlinks in 2022 - 7 New Strategies" (Post from @Backlinko)

2/5/2022

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How to Get High Quality Backlinks in 2022 (7 New Strategies) https://backlinko.com/high-quality-backlinks via @Backlinko 

Step-by-step techniques in the post include the following links:

1. Become a Source For Reporters and Bloggers
2. Publish “Skyscraper” Content
3. Build Links From Outdated Resources
4. Use Content Formats Proven To Generate Links
5. Publish Ultimate Guides
6. Use Branded Strategies and Techniques
7. Authority Resource Pages
Bonus Strategy #1: Turn Brand Mentions Into Quality Backlinks
Bonus Strategy #2: Send “Feeler” Emails

Original post ​by Brian Dean · Updated Oct. 11, 2021
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Pay It forward

10/22/2020

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Ever consider working for free? I have helped many and often without asking for any payment. Why you might ask? First because I enjoy helping others, and second because most of the people that reach out to me can't afford to hire anyone. I normally barter my services, but also paying it forward normally helps me down the road. And it makes me feel good about helping someone learn something new.
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- FREE BOOK: Limited Copies!

1/11/2019

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Russell Brunson just launched his new book called:
   
"Expert Secrets: The Underground Playbook for Creating a Mass Movement of People Who Will Pay for Your Advice..."
   
And I got you a FREE copy (you've just got to cover shipping).
​
Go to this page now, and let him know where to ship it:
https://expertsecrets.com/copy-of-expert-secrets-free-book
   
Thanks,
Brad
   
P.S. In case you're one of those people (like me) who just skip to the end of the letter, here's the deal:
   
Russell is mailing you a physical copy of his new book. The book is free, and all you pay is the shipping costs.
   
There's no catch... no gimmicks... You will NOT be signing up for any "trial" to some monthly program or anything like that.
   
So click here to claim your free copy now. You won't regret it.
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5 Super Simple Small Business Marketing Ideas!

3/25/2016

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Working on a small budget? That's cool, me too! Here's 5 super simple marketing ideas for your small business that are sure to help and won't cost you much.

1. Use Reddit, a bare-bones social network known as the “front page of the internet,” and a very powerful tool to help get your message out there and your business noticed. Reddit's audience is very tech-savvy and responds well to good, quality posts with catchy titles. The best thing about Reddit is that it is free to use, so it fits everyone's budget! Check out this great guide from Reddit on how to promote your business through their social platform.

2. Linkedin, a great tool for networking, job hunting, to promote your content, and share ideas. I use the free version and have gained many good contacts over the years using this platform. I post about business and marketing topics along with news about my business including links, images and when possible, videos. Work on growing your connections and completely fill out your profile to get the most "eyes" on your shared content and business. I currently get about 10% of my business referrals from Linkedin. Check out this free "Sophisticated Marketer's Guide to LinkedIn" for a little more help.

3. Publish great content on all your social media platforms. Twitter, Facebook, Linkedin, Google+, users are all hungry for your content, so post and share it! Just writing about your day is fine, but to get noticed, you'll need to include rich posts about your business, articles you recommend others read (include the link), pics and videos from you and/or your staff. Anything funny or even your favorite quote does well and usually results in RT's (Retweets) and Likes. And a weekly Friday (#FF) shoutout on say Twitter, can really boost your message and follower count! If you can't think of anything to post, then ask your staff, spouse, friends or find something interesting online. And be sure to publish often, not every minute, but at least a few times throughout the day. I use HootSuite to help manage my posts. I can sit down, and in one day, can schedule posts to go out on all my platforms on various days and times. To me it's easier when I'm "in the moment" of thinking of stuff to say rather than on the spot with writer's block. Don't make it all about you, share stuff you'd want to read and learn about, it'll help bring in new folks that you can later tell about your business or product.

4. Boost your posts on Facebook! I know it cost a little, but you can actually make $1 go along way if you set-up a good target market for your boost. Click here for instructions. A dollar over a day can get hundreds, if not thousands of people to see your post and if you include a link, many will click on it too! Boosting a post is a great way to get traffic to your website, new leads for your business and positive activity on your Facebook page that includes Likes, Shares, and even new followers. Plus, be sure to check out your Facebook Insights after the boost has finished, to see where all everyone that read your post are located. It will help you learn where to focus your next boost, ad and/or marketing efforts!

5. Create an instructional video and post it on YouTube and Vimeo. Video content is extremely valuable, and while it can cost big bucks to shoot a professional video, I find using a good smart phone or tablet works just fine. Check out this video tutorial on Wistia on how to shoot expert-looking footage on your iPhone. If you don't feel comfortable being in front of the camera, then either create a slideshow or hire someone on Fiverr to create a good, cheap video for you. Be sure to share your new video on your social sites and on your website too!

Need more ideas? Be sure to subscribe to my blog (Cheap Business Marketing For All) for more help from future or past posts. And if you need social media help, go to AustinMediaSlingers.com and fill out an inquiry about services. Be sure to mention  with your inquiry that you found 'Austin Media Slingers' on the 'Cheap Business Marketing For All' blog and you'll save 10% off any service
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Thoughts: 11 Truths About Being an Entrepreneur

8/12/2015

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It's hard being an entrepreneur, much harder than those that aren't entrepreneurs to EVER understand. I read an article in my August 2015 Entrepreneur magazine. The author, Stephen Key, list 11 truths about being an entrepreneur and I have to say, they are ALL spot on! I live the life of an entrepreneur/business owner everyday, not making equal pay for all the hours I work and not being respected by "outsiders" whom have a whole office full of folks to help them do their jobs. Please check out all the links at the bottom of this post to read the full article and to find out more about Stephen Key. 

On that note, here's each of the 11 Truths, read the article for an explanation of each:

1. Success can be defined in many different ways. (this is my favorite truth)
"Don't make the mistake of focusing exclusively on how much money you make. I think money allows us to do things -- nothing more, nothing less. You can use money to help others. It gives us the opportunity to be generous and to do the right thing.
Don't make the mistake of focusing exclusively on how much money you make. I think money allows us to do things -- nothing more, nothing less. You can use money to help others. It gives us the opportunity to be generous and to do the right thing."

2. Becoming successful will take longer than you think it should. (my 2nd favorite truth)
"And I mean much longer. There's no way of quickly becoming successful. Don’t trust anyone who says otherwise. Those who advertise how rapid their success has been are conveniently leaving out the years they spent hustling prior. Are you in this for the long haul? If not, you might as well get out now. This profession takes dedication. I recently had the pleasure of listening to Bob Parsons, founder of GoDaddy, give a speech about his career as an entrepreneur. The advice he stressed above all else was, “Hang in there.” His point was that you have to stick with something long enough to catch a few lucky breaks and eventually become successful."

3. There's more than one way to achieve success.
4. You must be willing to make sacrifices.
5. Treat everyone with respect.
6. If someone treats you poorly from the beginning, don’t expect your relationship to improve.
7. Try to be patient.
8. Don’t try to change difficult people.
9. Have a positive attitude.
10. Tell the truth, even when it’s painful.
11. Admit when you're wrong and move on.

Article: http://www.entrepreneur.com/article/249248
Stephen Key, author of the article in the July, 2015 Entrepreneur magazine.
Twitter: @stephenkeymedia
Facebook: stephenmkey
Website: http://www.inventright.com
Books by Stephen: Book List
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Music Crowdfunding - Sarah Pierce Pledge Music

7/13/2015

2 Comments

 
We are now working all the Social Media Management and Social Ads for Sarah Pierce. We are also building a brand new website for Sarah that will be ready in a few weeks!

Sarah Pierce is a Country/Americana singer-songwriter and the daughter of a cowboy raised in a family of cattlemen, was born in Rockford, Illinois and raised in rural Texas and Colorado. Sarah's dream of becoming a singer began to take shape at age 12. Her stepfather, a small town doctor by day, played bass in the local country band on the weekends. Sarah had her first opportunity to perform in front of a live audience when her stepfather invited her to sing at one of his shows. This first "gig" was when Sarah realized that the stage was where she belonged - "The stage is like a big comfortable couch; I am so at home there." 

"Her lyrics daze with elegant poetry that carries the listener over wide musical vistas on each soul-bearing turn of her incomparable voice." - Los Angeles Times

Sarah is running a PledgeMusic crowdfunding campaign to raise funds for "Barbed Wire", an album she's recording right now. There are lots of great pledge gifts for anyone interested in helping Sarah and supporting our local music scene. 

As an extra incentive, pledge $15 or more to Sarah's PledgeMusic Campaign and we'll give you $20 off any service or take $20 off your next invoice.
http://www.pledgemusic.com/projects/sarahpierce
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Why are there so many ads on Facebook?

3/7/2015

1 Comment

 
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Facebook was founded February 4th, 2004 in Cambridge, Massachusetts by Mark Zuckerberg, Eduardo Saverin, Dustin Moskovitz, Andrew McCollum and Chris Hughes. The only users back then were students as it wasn't until September 26, 2006 that everyone aged 13 and older with a valid e-mail address was open to use Facebook. Such a brief history for a social platform that now grown close to 2.5 billion global users.  

I hear it all the time, "why are there so many ads of Facebook?" well, the answer is actually pretty clear. Never in our history as humans have we been able to connect with so many other people in one place. Facebook hit the milestone of acquiring 2 million advertising customers. Although Google still ranks first when it comes to advertising, the news is not surprising especially in the 2015 State of Marketing report that Salesforce released earlier this year. The data in this report shows just how powerful social media advertising can be. Mark Zuckerberg, CEO of Facebook, delivered a keynote at the Mobile World Congress 2015 summit that discussed the globalization of the internet, bringing the web to developing countries, the internet.org app, and mobile commerce. Jane Schachtel, head of Facebook's mobile strategy and technologies, detailed all the trends she expects to see. Social media advertising is bigger than ever! It's become a part of the fabric of Facebook, Twitter and Google+ and it's starting to edge in on Instagram and Pinterest too. 

Folks this is just the beginning; as long as there's money to be made, there will be ads. If you don't like the ads, either ignore them, switch to another social media platform or just do without Facebook. We were fine before it and we will be okay if it ever leaves us. 

On a side note, we offer social media advertising services...I know, seems a big "no-no" to plug this here, but the businesses that have hired us have been very happy with the results. Many of our client's reported that their lead generation is up if not double from last year's totals and their Likes/Followers have increased along with the interaction each post receives. 


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Need help getting your business noticed on Facebook?

2/14/2015

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This is more of a shameless promotion for our services than an actual blog post, but just trying to spread the good word!

Need help advertising on Facebook? We can help! References available from happy past clients! Our Facebook ads have helped increase page Likes and generate new sales leads! 

We're registered as a Facebook Advertising Agency and can develop a customized strategy for advertising on Facebook, provide guidance on creating targeted ads and measure and optimize campaign performance. Message us here on Facebook or visit our website for more info: http://www.austinmediaslingers.com
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    Author: 
    Brad Leese

    While not vane enough to call myself a guru, I do know an awful lot about Social Media platforms, Photography, Ecommerce, Business, the web and people in general.

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